Marketing Growth Strategist

Employment Type

: Full-Time

Industry

: Advertising/Marketing/Public Relations



Marketing Growth StrategistOklahoma City, OKApply Now

Marketing Growth StrategistOklahoma City, OKMarketing Growth Strategist Oklahoma City, OK

Responsibilities:

  • Create and implement digital online product launches and promotions
  • Work closely with product development teams on new ideas to increase sales
  • Lead marketing strategy and planning, including roadmap evolution and maintenance
  • Apply strategies to grow acquisition throughout the funnel
  • Develop and monitor life cycle attribution modeling and data connection points to ensure accurate, actionable information dashboard reporting
  • Research and set industry and category benchmarks for accurate alignment
  • Ability to solve complex analytical problems using quantitative approaches with a unique blend of analytical, mathematical and technical skills
  • Highly detailed-oriented and exceptional organizational and follow-through skills a must
  • Develop and implement front-end web code where appropriate to launch interactive tools and apps benefiting the marketing team’s goals
  • Collaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth
  • Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization
  • Conduct and present competitive analyses and market research
  • Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand
  • Translate ideas to actionable items that deliver business results
  • Analyze, recommend and lead implementation of improvement initiatives
  • Keep abreast with the latest trends and changes in digital marketing Identify industry trends and insights

Requirements:

  • Bachelor’s Degree
  • 3-5 years’ experience
  • Experience in creating and analyzing ROI performance of acquisition through vendor advertising and PR channels/portals
  • Forward thinking with the ability to create and test new ideas and make course corrections quickly
  • Motivated self-starter with the ability to work independently
  • Experience in the creation of performance monitoring reports for new opportunities
  • Experience with Database enrichment
  • Experience with Digital Marketing Intelligence tools is a huge PLUS Experience with Marketing Automation tools Hands and A/B testing tools

Apply Now


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